About SaveCompare
Independent comparison for US consumers and small businesses — since 2008
What SaveCompare is
SaveCompare is an independent comparison and education service for US consumers. We cover auto, health, home, life, travel and pet insurance; credit cards; mortgages; personal, auto and student loans; credit-score tools; high-yield savings; internet providers; and cell phone plans.
We don't underwrite insurance, issue credit, originate loans, or operate a network. We publish plain-English explainers, evidence-based comparison tables, and a handful of calculators that try to answer the questions you actually have: Am I overpaying? How much could I save? What's the catch?
Who we are
SaveCompare started in 2008 on savecompare.co.uk, helping UK households and businesses compare energy, insurance and financial products. SaveCompare.com is the US sister site, built to apply the same editorial discipline to the US consumer-finance market — with content, regulators, product names and numbers that reflect how things actually work here.
Who runs SaveCompare
SaveCompare.com is owned and operated by TheMediaFlow Ltd, a UK private limited company registered with Companies House under number 06769171 in England and Wales. The same company operates the UK sister site at savecompare.co.uk. Editorial and commercial teams are separate; partner relationships, product rankings and methodology are decided independently of the company's general commercial interests. All US insurance, lending and deposit content is reviewed for accuracy against US source data (NAIC, CFPB, FDIC, AM Best, J.D. Power) and updated when those sources publish new figures.
How we make money
Our service is free. When you click through to a partner (for example, a quote platform like MediaAlpha or The Zebra for auto insurance, or a lender network like LendingTree for mortgages), the partner pays us a flat or performance-based referral fee. This fee never changes the price or rate you pay. You'd pay the same if you went directly.
Where we display advertising alongside editorial content, those ad units are clearly distinct — usually served by Google AdSense — and are never mixed into our comparison rankings.
How we rank results
No partner can buy a higher ranking. Our comparisons are built from a published methodology:
- Coverage quality — what's included, what's excluded, deductibles, limits and waiting periods.
- Price — sample premiums, APRs or APYs for a representative consumer profile, sourced from public filings or our partners' rate cards.
- Customer satisfaction — the NAIC complaint index for insurance; J.D. Power satisfaction scores where applicable; CFPB complaint volume per $1 billion in consumer accounts for credit cards and loans.
- Financial strength — AM Best ratings for insurers, FDIC/NCUA insurance for savings, Better Business Bureau accreditation for lenders.
- Transparency — whether the product's fine print is findable without logging in, and whether the offer price matches the filed rate.
Where we weight categories differently by vertical, we say so on that vertical's hub page.
What we are not
- We are not a licensed insurance producer, broker, or agent in any state.
- We are not a lender, mortgage broker, or loan originator.
- We are not a registered investment advisor.
- We are not affiliated with the federal government, any state Marketplace, CMS, Medicare.gov, HealthCare.gov, CFPB, FTC, FDIC, NAIC, or any insurer or bank.
If you need licensed advice, go to a licensed professional. If you need to file a complaint about an insurer, contact your state's Department of Insurance; for a lender or credit card issuer, contact the CFPB at consumerfinance.gov/complaint.
Our editorial standards
We cite our sources openly and revise pages when the data changes. Premium averages, rate ranges and APY numbers quoted on this site come from: the Insurance Information Institute (III), NAIC quarterly reports, Federal Reserve Economic Data (FRED), the Bureau of Labor Statistics (BLS), CMS for health-insurance figures, FDIC for savings yields, and public filings where an individual rate is named. Where we estimate, we say "estimate." Where we extrapolate, we show the math.
Accessibility
SaveCompare is designed to meet WCAG 2.1 AA: keyboard navigation, visible focus states, sufficient color contrast, semantic HTML and descriptive link text. If something isn't working for you, email [email protected] and we'll fix it.
Contact
Questions, corrections, press or feedback: [email protected], or use our contact page.
Why we exist
The US consumer-finance comparison market is crowded but uneven. Quote-engine aggregators (NerdWallet, The Balance, Bankrate) have scale; broker-network platforms (LendingTree, MediaAlpha, QuinStreet) have inventory; the major insurers and lenders have their own owned-and-operated funnels. What's harder to find is plain-English editorial that explains why a particular product is priced the way it is, where the regulator stands, and what the catch is on the cheapest headline rate. That gap — specifically for readers who want to understand the decision rather than just see a list — is what SaveCompare.com tries to fill.
We are not trying to be the biggest comparison site in any vertical. We are trying to be the one a reader recommends to a friend after they used it. The metrics we watch internally are reader return-rate, partner-quote completion-rate (people who finish the application after we sent them through, indicating they found a deal they actually wanted), and zero-paid-uplift placement integrity (no partner ever bought a higher slot). The metrics we don't optimise for are page count, programmatic SEO output volume and inflated lead-volume bonuses on partner contracts. We've turned down deals that paid better per click but degraded user experience.